© 2019, IPQuorum

21-23 October 2019
Open Innovations
Digital Nation. The turn to intellectual economy

About conference

The IPChain Association is the official partner of Open Innovations, the Moscow International Forum for Innovative Development in the sphere of intellectual property. The Forum will be devoted to a discussion of the “Digital Nation: The shift to the intellectual economy.”

A full-scale transition to the intellectual economy is inconceivable without an in-depth understanding of the role of the academic, technical and creative results of human intellectual activity on the socio-economic agenda and the degree to which they are covered in the media.

Today, the results of intellectual activity will guarantee further development. In light of newly developed systemic approaches to the discovery and development of intellectual potential and the realization of real results in terms of  investment attractiveness and their further integration into the economic turnover, one of the key goals for an economy is to define the real market value of intellectual property assets.

The Institute of Intellectual Property is the core of the modern global economy: the emergence of the new intellectual and creative assets and their legal protection in external markets precede the material flow generated by goods and services. The dynamics of GDP growth and global competitiveness indices of the national economy directly depend on the intellectual activity assets involved in the market turnover, their value and turnover speed.

 

With 2025 on the horizon, the role of intellectual property and digital infrastructure in the circulation of intellectual property rights will become a major factor in the growth of national economies and, consequently, a country’s impact on the global stage. 

 

As part of the Open Innovations business program, the IPChain Association will host a special session, entitled “Intelligence Value: the evaluation of intellectual property objects.” The session will be held as an extended meeting of the Committee of the Russian Union of Industrialists and Entrepreneurs on intellectual property with participating spokespersons from large businesses and officials from respective ministries and departments. The technologies and principles of valuation methods, the cost of property rights, and the impact of special intellectual property assets are included in the agenda of the Intelligence value session.

 

The communication platform IPQuorum.Innovation will traditionally function as part of the exhibition space of the IPChain Association, specially tailored for all the guests and participants of the Open Innovations Forum. 

 

This year’s eventful program features over 15 lectures by highly respected experts from the IPChain Association, partner companies of the Association, Skolkovo Central Information System, and other invited external experts. They are going to talk about the technologies of creating online neuroservices, that use algorithms to evaluate music based on its emotional impact on the listener; digital platforms for interaction between innovative development institutions powered by IPChain technology; specifics of intellectual property taxation and digital rights; working experience with Hyperledger Fabric; commercialization technologies; copyright protection of artworks and design in the digital age; and much more.

 

The venues of IPQuorum.Innovation will host a series of meet-ups with experts in cross-industrial blockchain-powered technologies, neural networks, and more in a special three-day event held by the Research and Education Center for Intellectual Property and Digital Economy Digital IP. During the session, attendees will learn how to increase the capitalization of science-driven and creative assets; attracting investment to academic, innovative and creative projects; and learn approaches to improving the export potential of intellectual property assets.

 

The IPChain stand will showcase the key projects of the Association and its partners. “Open Innovations” attendees will see over 20 digital services and products united in a single ecosystem that enables to create science-driven, innovative and creative assets and include them in the real-life economic turnover.

3
days
>30
experts
20
sessions

News

Speakers

Andrey Krichevsky
President of IPChain Association
Anton Pronin
Acceleration Director Skolkovo Innovation Center
Sergey Matveev
President of the Federation of Intellectual Property
Ekaterina Chukovskaya
Vice President for R&D Intellectual Property Federation
Ivan Zasursky
President of the Association of Internet Publishers
Alexander Sukhotin
Chairman of the Board of Directors, CO-FI
Artyom Tovbin
Deputy General Director for Digital Technologies, IPEX
Artyom Bigildeev
Director of Development, zaycev.net
Vladimir Zaets
Director for Development at Fonmix
Valeria Brusnikina
Portfolio Manager of IT projects of the IPChain group
Andrei Margelov
Technical Director of the IPChain Association
Gennady Uvarkin
General Director, Omega Law Office
Vasily Serzhantov
CO-FI Project Manager
Valery Drobysh
General Director of StartUp Music
Andrey Yuriev
Project manager at n'RIS
Alina Akinshina
General Director, Online Patent
Konstantin Narkhov
Georgievich Narkhov
Co-founder and partner of the Chaos Laboratory project
Dmitry Volkov
Head of the web development team at the Prophet Integrated Communications Solutions Agency
Ruslan Yusufov
Managing Partner, MINDSMITH
Marina Amelina
GR Director Baring Vostok Capital Partners
Igor Vdovin
Chairman of the Committee for Investment Policy, Development Institutions and Export Support,
Vice-President of the Russian Union of Industrialists and Entrepreneurs
Konstantin Leontiev
Professor, The Russian State Academy of Intellectual Property
Evgeny Barmin
Head of the Program “Marketing Strategy in Digital Environment” HSE
Grigory Turintsev
Commercial Director, n'RIS
Nikolay Dyadkov
Practical psychologist, commercial director of Ural-Bureau E.S.M.
Mikhail Dymshits
General Director of Dymshits&Partners Law Firm

Program

11:00 - 12:00

Financial losses of rights holders from pirate activities make up more than 50%;
Automation in intellectual property protection on the internet is required for fighting with the current distribution of pirate resources;
By creating cheaper ways of protecting IP, legal online platforms with film and series libraries can protect its content; 
Constant contact with search engines and regulators of the market will speed up the process of removal and blocking access to illegal platforms.

Andrey Yuriev
Project manager at n'RIS
Grigory Turintsev
Commercial Director, n'RIS
12:00 - 12:30
Dmitry Volkov
Head of the web development team at the Prophet Integrated Communications Solutions Agency
12:30 - 13:30

Consumer problems. The aim to use modern and popular content, complexity of reporting on it, aim to get a convenient service for all business segments;

➤ Problems of rights-holders. Willingness to commercialize the content, desire to control its use and transparency, trend analytics; 

➤ What we can do (as a service). The solution of convenient start and use, additional service issues (alerts, video registration), big users’ problems (monitoring, control of all network, differentiation of access rights);

➤ What can we do (as the law) The solution to law enforcement issues (reporting, automation, payments;

➤ What we can do (for rights-holders). Solution of the trend issue, content monetization, solution of control issue;

Current market problems. Intention of rights-holders to get extended analytics and impact the patterns of content reproduction, intention of clients to receive recommendation service on a turnkey basis, desire of clients to receive seamless service on all platforms, necessity to develop the service platform with the access to legal content.

Vladimir Zaets
Director for Development at Fonmix
13:30 - 14:15
Ivan Zasursky
President of the Association of Internet Publishers
14:15 - 14:45

➤ Problems and challenges of the IP market
➤ New types of intangible assets. Digital human profile, raw data, betting coefficients
➤ IPEX is an Intellectual Property Exchange
➤ The first “non-NGO” platform in the Russian Federation to organize secure transactions. Elements of the environment of  trust for the IP market
➤ Cases for the music industry: “Legalization of UGC content. Delivery for public viewing 

Artyom Tovbin
Deputy General Director for Digital Technologies, IPEX
Artyom Bigildeev
Director of Development, zaycev.net
14:45 - 15:30
Sergei Matveyev
President of the Federation of Intellectual Property (FIP)
15:45 - 17:00
Anton Pronin
Acceleration Director Skolkovo Innovation Center
Konstantin Narkhov
Georgievich Narkhov
Co-founder and partner of the Chaos Laboratory project
Sergey Bekrenev
Founder and owner of European Legal Service
Author of the unique LEGAL Cloud concept
Valeria Brusnikina
Portfolio Manager of IT projects of the IPChain group
Valery Drobysh
General Director of StartUp Music
17:00 18:15

AI is seizing more new spheres and areas of technology. It is going to take over what previously seemed beyond control of the impassive machine: the music industry. The major players of the market already use neural networks for composing music. Artificial Intelligence helps musicians to find new sounds, simplify the process of creation and post-production and integrate music into modern media. In the light of technology development in this sphere, the potential of computer music is growing, opening up some unconventional opportunities for producing unusual sounds. The software uses machine learning algorithms to generate individual sounds and samples, making music writing akin to the “push of a button.”

  • But is mathematics enough for creating an artwork? 
  • Can technologies completely replace the musician, or is it just another creative tool?
  • Is it possible to digitaze the inspiration?
Andrey Krichevsky
President of IPChain Association
Konstantin Narkhov
Georgievich Narkhov
Co-founder and partner of the Chaos Laboratory project
10:30 – 11:00
Alina Akinshina
General Director, Online Patent
11:00 - 11:30

Attracting investments for rights-holders;
Intellectual property asset as a pledged item;
Providing high returns for private and group investors.

Vasily Serzhantov
CO-FI Project Manager
11:30 - 12:00

How to collect all innovations in one place?

The solution based on decentralized register designed for the information exchange between Innovative Development Institutions

What’s the next? Opportunities and advantages of the platform.

Andrey Shmagun
The Skolkovo Foundation
12:00 – 13:00

Globally, the sphere of high-tech industries is growing faster than ever before. The share of IP intangible assets in the capitalization of major national and transnational companies grows manifold, often exceeding the value of their own tangible assets. It becomes an important competitive advantage. At the same time, however, there is a need for the correct and transparent assessment of this asset for the entire market. Some issues become “stumbling blocks” in business negotiations:

-Technologies and principles of IP valuation

– What affects the value of property rights

– Specifics of intellectual property valuation

– Accounting and tax issues related to work with intangible assets. Inventory procedure

Andrey Krichevsky
President of IPChain Association
Sergei Matveyev
President of the Federation of Intellectual Property (FIP)
Alexander Sukhotin
Chairman of the Board of Directors, CO-FI
Gennady Ivanov
Director of the Federal Agency for Legal Protection of Intellectual Property of Military, Special and Dual Use
Ruslan Yusufov
Managing Partner, MINDSMITH
Marina Amelina
GR Director Baring Vostok Capital Partners
Sergei Sarayev
Managing Partner, Ernst&Young practices
Igor Vdovin
Chairman of the Committee for Investment Policy, Development Institutions and Export Support,
Vice-President of the Russian Union of Industrialists and Entrepreneurs
Elena Shulgina
Vice-President for Strategy of JSC SITRONICS
13:00 - 14:00

Additional education in science and technology at school as a start of innovating development

Kamilla Khalikova
Teacher at school №439 “Intellect Engineering Lyceum”
Evgeny Barmin
Head of the Program “Marketing Strategy in Digital Environment” HSE
Nikolay Dyadkov
Practical psychologist, commercial director of Ural-Bureau E.S.M.
Mikhail Dymshits
General Director of Dymshits&Partners Law Firm
15:00 - 15:45
Konstantin Leontiev
Professor, The Russian State Academy of Intellectual Property
15:45 - 16:30
Alexander Sukhotin
Chairman of the Board of Directors, CO-FI
16:30 - 17:15
11:00 - 11:45
11:45 - 12:15

Almost a year and a half of industrial operation, migration experience
Specifics of node operation in case of changes of the network structure or its connectivity
Non-trivial approaches to network construction, adaptation to business tasks and network members
Advantages of Hyperledger Fabric in building a trusted distributed ledger of IP assets

Andrei Margelov
Technical Director of the IPChain Association
12:15 – 12:45

Artificial Intelligence is the biggest commercial opportunity for companies, industries and entire countries for the next few decades.

The main reasons why organizations implement AI in their businesses: it enables to get a competitive advantage, makes it easier to enter a new business, analyze the market, calibrate prices, make the right proposals and, in general, better meet the needs of customers.

By 2020, 25% of customer service work will be done by “virtual assistants.”

Using AI in digital marketing allows you to predict behavior and personalize customers.

Anton Suvorov
Digital Director of the agency for integrated communications solutions Prophet
12:45 - 13:15

Rights-holders’ issues: content monetization, control over the use of IP assets, transparent statistics and analytics
Solving the problem of law enforcement (reporting, automation, payments)

Grigory Turintsev
Commercial Director, n'RIS
13:30 - 14:00

Addressing the challenges faced by rights-holders in getting transparent and relevant statistics and analytics on the content use in this country and abroad
Automation of collection of content playback reports for broadcasters, event organizers and business

playback reports for broadcasters, event organizers and businesses
Universal monitoring tools, global reach and unique developments
Real-time monitoring and reporting
Adaptation to the content and challenges of any country, rights-holders or broadcasters

Andrei Margelov
Technical Director of the IPChain Association
13:45-14:45

The technology of distributed ledger represents a new approach to creating databases, the key feature of which is the lack of a single control center. Each node compiles and records registry updates, independently from other nodes. The use of technology is focused on establishing trustworthy relations in the digital environment, ensuring transparency of transaction history, improving the traceability of actions within the processes, decentralization of data storage and processing, ensuring the security of data exchange between the process participants and data protection from unauthorized transactions. The main effects of the solutions based on “end-to-end” digital technology of the distributed ledger reduce the number of intermediaries, automate individual processes, increase the fault tolerance of systems and generate additional revenue, including by reducing costs. The current market volume of distributed ledger of the Russian Federation is equal to 2.4 billion rubles, the potential market volume in 2024 will amount to 317 billion rubles, and the potential total direct economic effect from the implementation of the technology potential in Russia totals to 782.1 billion rubles.

List of topics for the section “Distributed ledger systems”

1. Industry and interindustry consortia as a driver of distributed ledger systems.

2. Implementation of large join industry projects based on distributed ledger systems.

3. How the distributed ledger technologies improve the quality of state-business relations.

4. Domestic developments and BaaS in the international market.

Sergey Matveyev
President of the Federation of Intellectual Property (FIP)
Eduard Lysenko
Department of Information Technologies of the City of Moscow, Minister of the Moscow City Government, director
14:00 - 14:30

➤ What is design in terms of patent law?
➤ What defines a scope of legal protection?
➤ Design eligibility criteria;
➤ Existing systems for obtaining patent protection for design in Russia and at the global level;
➤ New approaches to industrial design patenting.

Dmitry Kotlov
Head of the Intellectual Property Center Skolkovo
14:30 - 15:15
Ekaterina Chukovskaya
Vice President for R&D Intellectual Property Federation

Address

Moscow, Skolkovo Innovation Centre, 42 Bolshoy Boulevard, bld. 1
+7 (495) 956 00 33, add.: 3568